Demand for apartment rentals was up 21% in 2012 according to an ASID report.  Rental market is high in demand and will continue for the next 5-10 years.
Several points of interest in this market are:
  

• Location - Especially seen in urban growth
• Modern amenities such as stainless appliances, granite countertops
• Stylish kitchens and bathrooms
• More storage in the unit
• Added "pops" of color accents in wall paints in new colors such as raspberry, yellow, blue gray
• Young adult market is willing to pay pet rent - $25-$50 per month (major selling point!)
• There is a new appeal of renting vs. owning because of no growth in real estate over the past 10 years.
• Interest in sustainability:  Bike parking, plug ins for electric cars, efficiency in utilities and appliances, green materials such as adhesives, paints and flooring.
• Gen Y are the new market to appeal to

There is a caution of overbuilding and oversupply in this market and it appears to possibly overpriced.

Last week I attended a CEU on Global Trend Forecast 2013 by Antron fibers.  There are four categories that describe the trends of color.
1.  Echo Blur:  Contemporary neutrals - dusty, dreamy, warm, comforting, harmonious and organic.  The colors are gray, lemonade, sage, cornflower, oatmeal and stainless steel.
2.  Flash Mob:  Bright bold colors - playful, multi cultural, bright, diverse and use of color blocking.  Urban and bold.  The colors are lemon zest, blaze orange, aquamarine green/blue, magenta, dark grey and black.
3.  Urban Valley:  Natural and reconnected to nature  and the outdoors.  Folklore, earthy, nostalgic, clean, happy, creative and retro.  The colors are mint green, Dijon gold, wasabi green, dark ocean green, mallard duck blue and California sun orange.
4.  Relic Glam:  Primitive and back to basics.  Raw glamour, minerals, rich gem tones, textural, distressed, natural and warm.  The colors are blonde, regal purple, baked cherry, lilac, firebird rust, tungsten blue/green/gray and French roast.

All of the four categories seem to have a common thread of being brighter and happier.  This is a hopeful sign of the times and our economy turning around!
The last few years of color trends have stated safety, comfort and military.
I always look forward to classes on color - they are refreshing and enjoyable as well as educational.

Thanks to funding from WHEDA in Wisconsin, there are beautiful, affordable multi family facilities popping up!  I've had the opportunity to design a variety of multi family interiors.

One current trend is the re-purposing of older school buildings.  A recent project was actually funded additionally by the historical society in the Milwaukee area.  We kept the old school lockers - using the original yellow paint color.  The school's display cases show off old memorabilia -  trophies, books, uniforms and musical instruments from the past.  The apartments are beautiful with full height windows and maple restored wood floors.

Another trend is to have a community room (required by WHEDA) with seating, TV, games, table/chairs and kitchen available for entertaining and events.  There is a business center that provides access for all ages to use internet.

Finally another trend that is essential to our future - Applicants are encouraged to use WI Green Built Home Certification for points.  Public transportation gains points as well as adaptive re-use.

What a joy it has been to work on these green, adaptive re-use projects!